The Halo Effect: Why We Keep Falling for Corporate Frauds (and Ignoring the Skeptics)
There is a certain rhythm to corporate fraud. A charismatic figure appears, claiming to be disrupting an industry, armed with a sleek PowerPoint deck and a TEDx talk. Investors throw money at them. Journalists write glowing profiles. They land a Forbes 30 Under 30 spot. And then, inevitably, the house